One of the things I love about my productivity routine is the fact that it helps me stay on track when it comes to my to-do list. As a blogger, there are numerous blogging tasks that we need to do, if we must stay on top of our blogging goals.
In this blogging schedule today, I break it down into daily, weekly and monthly blogging tasks for the serious business-minded blogger.
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Technically, you can still apply a major number of these tasks even if you are blogging for pleasure.
The key to making the tasks work in your favour? Consistency. We’ll start with a daily process for managing a blog and move on to weekly and monthly tasks on the blogging checklist.
Want a handy checklist of these tasks? Download the FREE PDF from my Resource Library!
Daily Blogging Tasks
Update one old post on the blog
Many of us already have content on our blog, am I right? If you update even one post per day, then you’d be surprised to see how much you’re able to complete in the space of 3 months!
Just one post a day. Doable, right?
Focus on titles, meta descriptions, adding more fleshed-out content to the body and some calls-to-action as well. Then, re-share the post on your social media channels.
You’d observe, that with practice, this won’t take you more than 15 or 20 minutes per day.
Work on a course/Read up on free content
As a blogger, I like to learn something every single day. It’s the one way I keep my brain cells from decaying.
Well, that and reading books, of course. 😉
I set aside 30 minutes a day to dive deep into a course that pushes the needle forward for my business. It really helps.
Seriously, if you are in a position to invest money then go ahead and buy a good course based on what your focus is for the immediate future.
Engage briefly on Social Media
As a blogger, while most of us would love to rely exclusively on traffic from Pinterest, Google search and e-mail subscribers, the reality is, a lot of us start off with social media readers.
This can be overwhelming if you tackle too many platforms at once. But it really helps if you can spend a minimum of 15 to 20 minutes a day engaging deeply with your audience on any one platform of choice.
For me, personally, that time is split between Facebook and Instagram since that’s where my audience is most interactive.
Check and reply to E-mails
Ideally, you should be having an engaged list of e-mail subscribers, who connect with you and ask you relevant questions.
Don’t have an e-mail list yet? Learn how to get started with one.
Again, just 15 to 20 minutes of dedicated, distraction-free time on your e-mail list is more than adequate.
Reply to e-mails, answer questions, solve problems: in short, be human. This goes a long way towards building trust in you as a blogger.
Weekly Blogging Tasks
Write a New Blog Post
Okay, this is my favourite part of the week and I am sure every blogger can relate. 🙂
Typically, I blog at least once and at most, thrice a week. Of those, one will be a long-form, detailed post. The second could be a quick-tip tutorial or a video and the third is usually something I write on my other hobby blog.
Writing a blog post is something many people break up into different batches: writing, image curation, editing, formatting and more.
For me, it’s a single-day task. So I spend 2 to 3 hours on a post on the day it’s supposed to be published (like this one today). It helps that I have a skeletal idea of content that I want to post.
Everything else happens in real time.
Fill Up Tailwind Queue
Pinterest is the number one source of traffic I recommend, especially if you want high-quality, search-oriented traffic.
Since posting regularly on Pinterest is recommended, I prefer to use Tailwind to schedule out my content to all my Pinterest boards .
Tailwind takes the stress out of pinning and leaves me free to focus on other important blogging tasks.
Reshare from Tailwind Tribes
Tailwind Tribes, as the name suggests, are the best bet for niche bloggers to find high-quality content to curate for their own audience.
For instance, let’s say you are a parenting blogger. When you join a Tailwind parenting tribe, you only get parenting-related blog posts to curate for your audience! That’s a huge win, especially if you don’t want to spend time on Facebook share threads.
Then download my Tailwind Tribes cheat-sheet to get started on tribes and boost your traffic. Find it in my resource library by clicking on the image below.
Track your Google Analytics
Yes, just once a week is more than enough to keep you on track.
Checking Analytics obsessively on a day to day basis leaves little time to work on your blog and improve what could be enhanced.
Take my advice: Set a time, once a week, to read and deep dive into your analytics. Look at the content that people enjoy. Use that as a feeder for more content on your blog.
Track your Income and Expenses for the Month
As a business blogger, you’re likely to be spending a little more than the average blogger who just shells out money once a year for hosting, domain and maintenance costs.
Ideally, keeping an excel sheet with your income and expenses all mapped out is a perfect way to determine if a future investment is both practical and worthwhile.
Schedule Social Media Posts
Tailwind is my scheduler of choice when it comes to Pinterest.
But for everything else- Facebook Pages, Facebook groups, Twitter, Linkedin- I rely on Buffer.
In addition to the fact that it frees up my time, I get wonderful analytics and insights into what kind of content resonates with my audience.
Plus, it leaves me free to focus on things that matter: content creation and audience engagement.
Seen this list yet? 12 FREE Apps I recommend for all Bloggers!
Make video content
This is the fun part of blogging. 🙂
If you have a YouTube channel, spend a little time each week working on a new video. Video content works way better than long-form written content, because visual tutorials and engagement work better.
Not comfortable being on YouTube? No problem!
Do what I do and do Facebook Live sessions or Instagram videos to get a hang of it.
Oh and you can still do YouTube videos if you’re like me and just conduct tutorials online. I love ScreenCast-o-matic for this! (Referral link)
Optimise your Resource Library
I started blogging seriously with the view to build a business in October 2017.
When I signed up for Mailchimp as my email service provider, I was fascinated with the idea of landing pages.
But then, earlier this year, I moved all my resources to a single page on my website with password-access restricted to my susbcribers.
It’s been great!
So, if you have a resource library as well, use the weekly task list to add a new resource or update an existing resource in the library.
Make new Pins for Older posts
Once you’ve had some time to create content and you don’t have the energy to publish a completely new post (hey that happens) this is a favourite go-to activity.
Have an older post that is doing well?
Maybe a seasonal post on Summer or Spring that you can spruce up?
Easiest thing to do? Just create a fresh pin for the post.
For instance, here is my post on 62 Summer Activities for kids.
It performs well between March and July. So I went ahead and created a new pin for this post. See? 🙂 You don’t even have to add the pin to the post. Just add it directly to Pinterest and let the traffic do the trick.
Backup your Blog!
I cannot believe how many bloggers tend to overlook this very crucial task.
If you have a very reliable hosting provider who does daily backups (like I do), then you’re mostly safe.
But even so, all hosts insist that you have a backup of your blog content as well, to be on the safer side.
Set one day a week to run a backup of your blog. Use a good plugin and save the backup to your Dropbox folder. I use Updraft Plus. It’s free!
Apply to Affiliate Programs
One of the best ways to earn money and passive income, at that, is through affiliate marketing.
In order to get started with affiliate marketing, read my 6 Tips for Beginners first.
Almost all blog genres qualify for affiliate marketing if you’re clever about it. 🙂
Once a week, I check and apply to affiliate programs in my niche. These can include courses that I have purchased, products that I have used and of course, bundle programs that offer partnerships. (Click to view the ones I love!)
Do your research and pick the right ones. I will put together a resource on some of my favourite affiliate programs soon. 🙂
Reply to Blog Comments
Engaging with your readers- either on the blog or social media- is key to building trust and authority as an expert in your niche.
But more than that, it makes people feel valued and appreciated when you take the time to reply to their comments.
And while this is one task I can definitely improve on, I do try and make time on a weekly basis to reply to questions and enquiries on my blog. Keep the conversation going.
Visit other Blogs
I used to visit multiple blogs, every single day, when I was a pure hobby blogger.
This gave me plenty of scope to understand other writing styles and most importantly, helped me build my blogging community today.
While this can be a time-consuming task, restricting it to one day a week is totally fine.
Keep your blog hopping to blogs more or less in your niche or interest areas. Leave a genuine comment to engage with the blogger and don’t just do it for the sake of backlinks.
Plan for the week ahead
It would be impossible for me to work on my blog and my social media channels if I didn’t have a plan in place.
So, every Sunday evening, I chalk out my action plan for the week ahead.
That will include the posts I intend to publish, the blog posts I need to update, the social media content I should schedule and the analytics I need to track.
Keeping it all written down makes my life so much easier!
Monthly Blogging Tasks
Update or Delete Plugins
As self-hosted bloggers, we tend to install and activate a variety of plugins that make life easier for us.
The one downside? We end up having way too many plugins on our site and as a result, site speed suffers!
Inactive plugins and those that are not updated are equally dangerous for another reason: Backdoor entry point for spam and hacker attacks.
Once a month, look at your list of plugins and delete any plugin if:
- It is not updated to your latest version of WordPress
- A second, lightweight plugin does the job just as well
- It conflicts with another plugin on your blog
- A bit of HTML coding can do the work of the plugin instead
At the beginning of each month, set a series of goals spanning both your blog and your social media channels.
When you do, keep the goals smart and realistic.
Once a month, check in to see if you’ve managed to reach those goals.
This lets you assess whether or not the strategy is working for you. And that brings us to the last task on this list. 🙂
Review Content/Social/Email strategy
At every stage of your blogging journey, it is important to assess your goals and be honest about one thing: If something isn’t working, change it and go back to the drawing board.
There is so much potential to keep growing as a blogger, if only we made the time and effort to do so.
Which of these tasks do you already have on your list? Which will you add today? Let me know in the comments below.